Be ready, set, gorgeous on the track this spring.

Spring is here! It’s time to hide away the chunky knits, banish the boots and embrace the best in new season trends. It’s time to shimmy into something fresh, light, and gorgeous as you get ready for spring’s most glamorous social events. Racing season. And where else do you get the opportunity to go toe to toe in the fashion stakes with royalty? It’s on! Grab your hat and get ready to be fabulous on the finish line. 

With Ascot Races just around the corner, it’s high time your wardrobe was race day ready and Hire That Look are here to help. Designer dress hire means you can find your perfect race day look without worrying about it gathering dust until next year. What’s more, you can grab a knockout dress for just a fraction of the cost and none of the fuss. Be part of the rental revolution this racing season with HTL.

Find everything you need to know about dressing for the races...

Go Classic (With an Edge)

The rules around race day dressing can be frustratingly dull. But don’t worry, even if you’re not part of the polo set you can still find the perfect dress for the races. This is not some kind of strange fashion voodoo. It’s just a few simple rules. Firstly, you’re going to want to keep it covered. That doesn’t mean hiding under head to toe tweed, it just means that perhaps this isn’t the time for your cut-out micro mini. Keep your middle covered, keep the length from above the knee to midi dress length and avoid anything too flesh-flashing. Don’t hit up Ladies Day looking like you are on your way to a club. Channel your inner Duchess and turn heads for all the right reasons.    Making sure you win best dressed with minimal fuss.

Finding the perfect race day dresses is a welcomed opportunity to show off your fashion personality. Bending the rules, playing with colour, texture, and shape are all ways to stand out in the stands. Forever Unique are masters at taking a classic shape and adding just enough edge. This Nude Feather Midi Dress (below) is on our love list. Team it with your favourite heels and a clutch, and a white fascinator (think Kate Middleton at Ascot) for a no-fuss race day finish.


Or perhaps this Green Crepe Midi Dress from Self Portrait is more your scene? The classic shape is brought to life with a statement emerald green floral crepe. Baring just enough flesh to feel daring, it’s the perfect way to bring your ladies day dress into right now.


Headwear Matters

This is the ultimate opportunity to embrace headwear. For most high-profile race meetings, a hat or a fascinator is a style must-have. Whether you’re at the Grand National, Chester or Ascot Races, headwear is the first thing people will notice about your look, so it pays to get it right.  

But choosing the right hat or fascinator can be tricky. You want to embellish but not overwhelm. You want to be different but not look like you have been involved in an explosion of fruit and feathers. The trick here is to try, try and try some more. Get Head Hats have showrooms across the country with some of the most amazing hats around.  Take your bestie and see what styles, shapes, and textures suit you. And make sure you practice wearing your headwear with your finished look. Even the best hat or fascinator will fall flat if it’s sat lazily on top of your do.

Get Some Royal Inspiration

Let’s not pretend that one of our favourite race day activities isn’t eyeing what Kate and co are wearing. And this year, with Meghan Markle added to the royal fashion pack there is going to be more style inspiration than ever from the royal enclosure. Remember that stunning white Alexander McQueen lace dress Kate wore to Royal Ascot in 2017? Yep, us too – it was to die for. Elegant, clean and the perfect example of race day dressing done well.  

Lace, embellishment, and embroidery are all easy style hacks to add femininity and softness to your look. This Marchesa Notte Lavender Floral Midi Dress is a stunning example of embellishment done well. Wear it and feel like a spring goddess. 

For a more colourful take on race day dresses, try this Yellow Embroidered Midi Dress from Forever Unique. It’s sweet, playful and screams sass in the right way


Don’t Forget The Details

Accessories, makeup, hair, and nails are what takes your look from good to gorgeous on race-day. Indulge in full on pampering for a perfectly polished finish when you hit the course. Keep makeup sleek and glamorous but never extreme. You want to look naturally amazing so stick to a palate of nudes, browns, and bronzes to stay elegant but never overdone. For hair, softly teased up-dos and loose waves are a great match for hats and fascinators. 

Be Post Race Ready 

Your race day look needs to work hard, taking you from meet to after-party in perfectly balanced style. One way to make this switch is to dare to bare in the evening. Choose a cover-up for the day and lose it after dark. Whether you’re heading to an exclusive club or private after-party you want to impress with a knockout dress. We are a lot in love with this White Crepe Fitted Midi Dress from Halston Heritage. Go from daytime elegance to night-time vixen with bared shoulders and a slick of red lipstick.


Why buy your perfect race day dresses when you can hire what you need when you need it? Find your 2018 Ladies day dresses and Ascot dresses with Hire That Look.  The latest season designer dress hire that you won't find on any other dress rental site.  

Lots of Love,

Alainnah xx


Millions of items of clothing end up in landfill sites every year, which impacts our lovely planet. Our mission is to help reduce this by bringing our beautiful customers the best dresses in the land, so you don’t need to buy them anymore. It’s a smarter way to shop, and we are sure you are going to love it. Together we can do our bit, and we can't wait to get started. We have worked long and hard to try and bring you a simple, premium and beautiful experience and we would love to know what you think! Please get in touch, we would love to hear from you! xx